Blog.

What Makes an Image Matter?

The idea of posting new imagery week after week is perplexing. If I’m creating photos for nothing more than aesthetic satisfaction or social media ‘likes’ then what value does my work have? I desire for the materialization of changing reality through my photography. I’m unsure of what that looks like, primarily because I observe it from so many other greats who have come before me and display or share the stories in ways that genuinely brings change to our world. Immediately, I think of Paul Nicklen who has some of the most mesmerizing photographs of wildlife and consequently has made enormous strides in various conservation efforts.

Of course, I don't expect my work to reach the masses to the extent he does but I can't help but contemplate the insanity of repetitions when my work is currently lacking the motivation to insue action. You might be thinking that in order to make a change one needs to have patience and continually be in pursuit of the next opportunity. I wouldn't disagree and have convinced myself that every time I post something new. The unrelenting paranoia of meaningless work plagues my self-conscious mind. With all this said, the image below of the barn is my most viewed and ‘liked’ piece of work ever and I never would have guessed.

It’s a photo of a barn. I can't say I had any conservation statement to go along with it or an important cause or message that tied in perfectly to bring people into public action. It is merely a quaint image of rural history with no greater voice or vision for the photograph. This leads me to ask the question of whether or not a story or cause finds the image or the image finds the cause? Possibly it’s both. There is the creative part in me that does enjoy making photos that people find beauty in and I’m always flattered by the compliments. My dilemma is why should people care? I don't think beauty is enough to bring longevity to my work and the way social media is set up, brevity is a drug we yearn for.

This year I need to reconstruct the way I create and share my photographs in order for them to have more of an impact. Which means maybe I shouldn't share a post unless there is a complimentary, significant message. I’ll continue pondering this relationship between mere beauty and utilitarian calls to action through imagery. For now, I hope you enjoy the images below while on the road from Bonnyville to Edmonton.